The InterAct ‘Future of Work’ team consisting of Dr. Robert Stewart, Professor Jill MacBryde, Professor Colin Lindsay and Carolina Marin Cadavid (University of Strathclyde) have published a new report drawing from their 2023 survey of UK public perceptions of manufacturing. ‘Making Things Work’ – Perceptions of Manufacturing is an insightful examination of the survey findings that looks at issues such as:
Whether people still value (and how positive they feel about) manufacturing in the post-industrial economy, and their awareness of manufacturing in the media
What people associate with manufacturing work and jobs, and what qualities they are looking for in jobs that need to be reflected in job offers to attract talent
The perceived quality of manufacturing jobs for those currently working in (or familiar with) the sector and whether people would encourage others to enter the sector
How new manufacturing technologies are likely to change future jobs and careers in manufacturing
How can the sector best attract emerging young and ‘untapped’ talent
Discussing the report findings, Dr. Robert Stewart said: “In the ‘war for talent’ perceptions matter because they provide a snapshot of public opinion about the attraction of the sector and working in manufacturing. They may not measure up against ‘reality’, they may be ‘misinformed’ but ultimately this matters more to many of the people we interviewed than employers and industry stakeholders.
However, if you are wondering how people in the UK look at the sector, or how employers should be best positioned to attract people into manufacturing, ignore them at your peril.
Our results throw up some surprising and interesting findings that we hope will offer insight to, and spark further investigation from, academics, employers, industry stakeholders and UK policy makers.”
Robert Stewart, Jill MacBryde, Colin Lindsay, Carolina Marin Cadavid (University of Strathclyde) & Will Blackshaw (InterAct Network)
The InterAct Network ‘Future of Work’ team has recently completed analysis of a survey of over 2000 people drawn from across the UK to provide insights into their perceptions of the manufacturing sector and jobs.
We hear much about the ongoing ‘war for talent’ in manufacturing and concerns that the older industrial legacy of manufacturing makes it less attractive to jobseekers. In this sense, the emergence of new technologies present both a challenge and an opportunity for employers to positively reshape jobs, careers, and address negative sector imagery through better job quality. Improving job quality in the post-Covid labour market should help manufacturers better compete for emerging Gen Z talent and extend their reach into under-represented groups such as women and minorities.
In the ‘war for talent’ perceptions matter because they provide a snapshot of public opinion about the attraction of working in manufacturing for different groups. They may not measure up against ‘reality’, they may be ‘misinformed’ but ultimately this may not matter to many in our sample. However, if you are looking to attract people into your sector, ignore them at your peril.
Our results confirmed some of the usual suspects but also threw up some surprising and interesting findings that we hope will be useful to employers and industry stakeholders.
People still value manufacturing but visibility is lacking
People still attach a high value to the manufacturing sector, describing it as ‘essential’ for the supply of goods, innovation, prosperity, industrial reputation, living standards, national security, and as a source of local jobs. While most feel positive about manufacturing as an important part of the UK economy, our study identified a weakness in terms of the sectors wider media reach and visibility: less than a third said they saw anything about manufacturing over the past year.
Images of manufacturing work are putting people off
Manufacturing is seen as creative blue-collar work with (on the balance of opinion) poor pay for inflexibile, low status jobs in an old-fashioned sector. On a positive note, of course, manufacturing does mean different things to different people. Gen Z plug into the creative and innovative side of the sector, think pay and security are more likely to be good. The problem for them (and women) is they mainly associate work in the sector with ‘boring old industry’ and think that young people are less aware of digital careers in manufacturing. This latter finding is similar to those more familiar with manufacturing work (workers) but they think of the sector as modern with very reasonable amounts of quality in jobs. One of the questions, this raises for us is how does the sector translate some of these positive insider images (creative purposeful work with career opportunities) to a wider ‘uninformed’ audience? Rightly or wrongly, nearly a fifth of our sample associate manufacturing with poorly paid work.
Does job quality matter in manufacturing?
The short answer is that job quality (whether we express that in terms of ‘good jobs’ or ‘fair work’) tells us what people are looking for in work, including manufacturing. Good job quality is essential for attracting new talent and retaining skilled workers. In our sample, quality is largely driven by pay, wellbeing and flexibility, a desire for clean and safe working environments, contractual security and stability, and employee voice. Gen Z have a strong desire for ‘employee voice’ (where their opinions are heard and valued), whilst women have a strong preference for employers offering wellbeing and flexibility practices.
The good news? Job quality for those people in the sample who currently work in manufacturing looks reasonably satisfactory. Over three-fifths of workers identify manufacturing work as purposeful, delivering reasonable levels of contractual stability, career development, EDI, and safe work. Interestingly, this still means that a significant number of workers don’t rate manufacturing jobs as purposeful and, also jobs appear to be slightly ‘weaker’ on pay, wellbeing (and flexibility), and employee voice. There are some good messages on job quality to sell the sector to ‘outsiders’ but more work to be done in reaching, telling, and convincing people, about the benefits and upsides of working in UK manufacturing.
The digital future looks bright but hold back on the shades
Most people think that tomorrow’s manufacturing jobs will be more advanced and hi-tech wit less environmental waste. Although people think that increased leadership diversity will fuel more innovation, over a third are sceptical about whether there really will be more representation from women and minorities in the future.
People have concerns about the destruction of jobs in manufacturing
We hear plenty about people using new technology (especially AI and robotics) to autopilot or co-pilot work and how new manufacturing technologies will continue to replace the ‘dull, dirty and repetitive’ manual tasks. In practice, the technological future will likely be the same old melting pot mix of greater creativity, augmentation, and job destruction. On a positive note, most people think that new technologies will augment (and co-pilot) tasks and people’s skills – upskilling not downskilling – and make jobs more interesting and rewarding for workers. Less reassuring is that just over a quarter think that they will have a destructive impact on the numbers of jobs in the sector. The link between new technologies and their impacts on jobs is a divisive and uncertain issue, with potentially negative implications for attracting talent, workers job stability and security that must be addressed by businesses. It is not surprising that those in the lowest socio-economic groups (those most at risk from job elimination) think more negatively about the impact of new technologies in future manufacturing.
Attracting future talent means more good people practice
Gen Z are the most optimistic about manufacturing jobs of the future. To harness that optimism how should employers’ best harness that potential and attract more digital talent into the sector, particularly from digitally ‘native’ younger generations and from groups such as women and minorities? The largest positive factor for attracting young digital talent and women concerns the promotion of wellbeing and flexibility practices. Young people are perceived as less ‘threatened’ by digital technologies, linked with greater innovation potential but thought to be less aware of digital careers in manufacturing workspaces. There is also a recognition that manufacturing employers may need to refresh their practices to attract more women and minorities into jobs. Working practices and environments need to adapt to become more inclusive.
What does it all mean?
There are some key messages for employers and industry stakeholders from our survey:
Keep talking up the value of your sector, people know you are essential and valuable, but the media reach and messaging of the sector isn’t reflecting that effectively.
Legacy images of old-fashioned manufacturing work impact negatively on how people look at jobs and careers in the sector. Although job quality is reasonable for many manufacturing workers, more needs to be done selling this message outside the sector to hard-to-reach groups such as women and minorities.
People anticipate that new technologies will improve the quality of future manufacturing jobs but have concerns about job destruction and its likely impact on opportunities and job security.
Going forward, attracting new talent will mean employers making greater investments in positive people practices in areas such as well-being, flexible working and inclusive workspaces.
“Companies need to figure out now how to survive in the future by selling less.” That was the message Professor Janet Godsell conveyed to female supply chain executives at Supply Chain Superwomen. The event, organised by Supply Chain Media to mark International Women’s Day, proved to be a unique opportunity to share supply chain challenges and visualise future scenarios in an open atmosphere.
Female supply chain executives gathered from across Europe at a hotel at Schiphol Airport on 8 March to attend Supply Chain Superwomen. For many of the 45 participants, normally outnumbered by their male colleagues, the event proved to be an eye-opener as they suddenly realised how many women hold top positions in their field. Supply Chain Superwomen was an opportunity to support each other as role models and to encourage more women to run for top jobs.
Diversity leads to higher profitability
“We need to attract more women into supply chain,” said Martijn Lofvers, founder and chief trendwatcher of Supply Chain Media and chair of the event. “Not only do we have to enlarge the supply chain talent pool, we also know that diversity leads to higher profitability as it brings more insight, better decision-making and it drives innovation.”
According to a recent Gartner and Awesome report the percentage of women in the supply chain workforce in 2023 was 41%, compared with 35% in 2016. Just 34% of first line managers are female, falling further to 31% at senior management level and 26% at senior vice president level. “The percentage of women in supply chain is rising, but it’s not fast enough and requires more action by the talents themselves, their managers and HR managers. It is also imperative for the talents to have a supporting sponsor,’’ said Lofvers.
Building future scenarios
With the focus of the event on innovation, Professor Janet Godsell, dean of Loughborough Business School, UK, was invited to lead a workshop on building future scenarios to stimulate the delegates to think out of the box, to start a journey and to make a bolder first step.
“Women need to be brave in organizations to make disruption,” she said. “Since the industrial revolution we have pursued consumption-driven economic growth based not on what we need but on what we want. Now we recognize that this is destroying the planet, hampering social equity and widening the gap between rich and poor,’’ said Godsell.
Surviving with less sales
‘‘Today we are at a pivotal point and we need to make a fundamental change in the way we pursue growth in order to better balance the environmental, social and economic cost of growth. Looking to the future we have to consider the challenges, the trade-offs and the opportunities. Companies today have to work out how to survive in the future by selling less.”
With that in mind, the workshop based on backcasting, a visual approach to scenario-building by creating postcards, stimulated discussion, decision-making and most importantly drawings that depicted the future, in this case 2040. “Backcasting tries to shake people out of their current mind-set and to get them thinking differently about how a digitally-enabled supply chain can look,” explained Godsell.
Dragon’s Den
Earlier in the day three start-ups were invited to enter the Dragons’ Den and deliver their pitches: Lox Solution, which coordinates all carriers during the last-mile delivery, The Climate Choice, an intelligence platform that collects and audits data to enable scope 3 decarbonization, and Winddle, a supply chain collaborative platform to create ecosystems.
The delegates were invited to spend their money – poker chips in this case – on the start-up that had most potential to help them with their supply chain challenges. While all three were relevant, managing sustainability was the biggest issue for many. Consequently, the winner was Lara Obst of The Climate Choice.
As part of Leicester’s Innovation Festival, InterAct partnered with Made Smarter East Midlands (MSEM) to host the latest in their series of Technology Transfer Workshops titled, ‘Increasing Productivity through the Adoption of Digital Technology’ on 9th February, 2024.
The InterAct and MSEM teams gathered a sizeable audience of manufacturers to hear from four Industrial Digital Technology (IDT) providers about solutions designed to assist SME’s with increasing productivity, and the InterAct funded, human insight focused research that can help to support successful implementation.
Attendees had the chance to learn about best practice for adopting new manufacturing technology, minimising implementation time, and maximising upside. Our guest speakers drew on a wealth of expertise to discuss the risks, key challenges, and considerations in adopting digital technology.
Presenters sharing the technologies on offer included:
Phil Tonge and Mark Lees of TQC – discussing their design and supply assembly automation, robotics, and testing equipment services.
George Slater of FourJaw – examining the how manufacturing analytics technology can use new and existing operational information to power data-driven production planning and strategy.
Vignaes Rajesh and Chris Pavelin of Sensopart – delivering a presentation on optical sensors and vision-guided robotic solutions.
Nicola Ballantyne of MESTEC – explaining the benefits of MESTEC’s integration of a manufacturing execution system with a traditional ERP framework to integrated front and back office functions more effectively.
Participants then had the opportunity to hear from two InterAct funded researchers from the University of East Anglia, Dr. Dimitrios Dousios and Dr. Antonios Karatzas about their work on application of digitally servitized business models for SME manufacturers. Their online tool offers decision-makers the means to diagnose the contextual and organisational conditions of their business and determine the suitability of digital servitization business models. You can access their full report and toolkit here.
The event concluded with a panel discussion featuring technology providers and InterAct researchers, discussing the challenges associated with digital implementation and improving productivity within the sector, followed by a general networking session and showcase opportunity for businesses and Made Smarter investments.
Made Smarter East Midlands – ‘Technology Transfer Workshops’ are a dynamic series of events dedicated to empowering manufacturing Small and Medium-Sized Enterprises (SMEs) in the East Midlands. Presented by Made Smarter East Midlands, these workshops are specifically designed to show how the adoption of digital technology can help manufacturers solve everyday challenges and capitalise on new opportunities. To find out more about how Made Smarter Adoption can help you, and keep up to date with upcoming events, visit their website.
The future of manufacturing will be underpinned by two elements: digital technologies and collaboration. The industrial metaverse is the epitome of these elements, using extended reality to blend the physical and digital worlds to transform how businesses design, manufacture, and interact with objects.
This report presents a coherent summary of established knowledge from academia and practice on the drivers, risks, enablers, and barriers of the industrial metaverse for manufacturing through a systematic literature review. These aspects are explored at three levels of granularity: the individual, the firm, and the manufacturing ecosystem.
As a result of this work, the InterAct funded team has also conceptualised a prototype for an industrial metaverse implementation using a case of cocoa manufacturing.
This research was conducted by Dr. Nikolai Kazantsev, Dr. Bethan Moncur, Russell Goh, Professor Chander Velu(IfM, University of Cambridge). This work was supported by the UKRI Made Smarter Innovation Challenge and the Economic and Social Research Council via InterAct [Grant Reference ES/W007231/1].
For further discussions or to propose potential applications/collaborations, please contact Nikolai Kazantsev.
The UK faces being left behind in the electric vehicle revolution, economists have today warned.
Researchers have called for urgent policy intervention and a focused effort to ensure the UK’s automotive industry remains a critical pillar of the British economy.
The report, entitled Powering the Future: Aligning Economic Policy for Automotive Sector Resilience in the face of Critical Material Challenges, offers a comprehensive analysis of the UK’s EV industry.
Researchers Jun Du and Oleksandr Shepotylo, from Aston University’s Centre for Business Prosperity, found that the UK is in a weak position to capitalise on the EV revolution and immediate market opportunities – and such is the pace of change, the opportunity won’t wait for policy makers to catch up.
The UK is currently heavily exposed through its critical dependency on battery imports, with imports exceeding exports by 10.5 times.
Germany continues to lead the global market in the value of EV exports, whilst China now leads in terms of the number of EVs exported.
The UK’s position is further weakened by the resilience of the EU as a formidable EV market. The EU has made efforts to tackle the dependency on China for its battery imports by investing in production capacity in areas such as Poland, coupled with EU interventions such as the Green Deal which provides a simplified regulatory environment, faster access to funding and skills and supply chain development.
Moreover, the UK relies on sourcing materials from the rest of the world outside of the EU, coupled with higher prices making compliance with regulations more challenging.
The report warns that the UK risks a continued critical dependency on battery imports while its EU competitors are reducing the risk.
Strikingly the report shines a light on the level of Government intervention in the EU, US and China, all have coherent industrial strategy that capitalise on the shift to Net Zero, whilst the UK does not, favouring a reactive sticking plaster approach, such as the short term extension of Rules of Origin deadline with the EU. Whilst this provides respite to the UK the risk is that the gap with its competitors widens.
Jun Du, Professor of Economics at Aston Business School, said: “Cultivating a resilient and competitive UK automotive industry demands policy ideas that align with the ever-evolving dynamics of the global electric vehicle market.
“Our research highlights the weakness of the UK’s current position and outlines the strategic interventions urgently needed to fortify the UK’s interests and navigate the transformative landscape of the electric vehicle revolution.
“The implementation of these recommendations can effectively cement the UK’s leadership position in the realm of electric mobility, ensuring enduring growth, competitiveness, and innovation.”
The report outlines a three-point plan for automotive sector resilience. This crucial roadmap sets out the steps the UK must take to fortify its presence in the global EV market.
The recommendations strategically target global opportunities in the EV revolution, advocate for the optimisation of trade policy, call for strategic investments in EV battery production, emphasise the imperative of crafting a future-ready industrial strategy, and underscore the significance of continuous monitoring of global value chains.
The automotive sector holds a distinctive and pivotal position within the UK economy. Beyond its substantial contributions to national outputs, employment, and value addition, the sector embodies a catalyst for future growth, aligning with the levelling up agenda and propelling the Net Zero transition.
In 2022, automotive-related manufacturing injected £78 billion turnover and contributed £16 billion in value added to the UK economy. The sector’s impact extends to the employment of over 208,000 individuals directly in automotive manufacturing and a total of 800,000 across the broader sector. Noteworthy within this context is the diversity epitomized by more than 25 manufacturing brands, collectively producing over 70 distinct vehicle models, complemented by the presence of specialized small-volume manufacturers.
This intricate ecosystem is further supported by approximately 2,500 supply chain businesses, housing some of the world’s most skilled engineers.
This paper offers a comprehensive analysis of the UK’s electric vehicle (EV) industry within the framework of economic policy and global value chains. It delves into the intricate dynamics involving supply chains, industrial policy, and critical dependencies.
The UK’s automotive sector confronts multifaceted challenges stemming from technological advancements, socioeconomic transformations, and geopolitical intricacies, necessitating the formulation of agile and responsive economic policies. The UK’s departure from the EU, as stipulated in the Trade and Cooperation Agreement, amplifies the complexities, particularly in navigating non-tariff measures and rules of origin that exert influence on EV exports. Within a landscape marked by heightened global competition characterized by escalating industrial policies on a global scale, the urgency of nimble responses becomes evident.
This research was conducted by Professor Jun Du Professor, Reader Luciano Battista and Dr. Oleksandr Shepotylo (Aston Business School). This work was supported by the UKRI Made Smarter Innovation Challenge and the Economic and Social Research Council via InterAct [Grant Reference ES/W007231/1].
For further discussions or potential applications/collaborations, please contact Jun Du.
Each year since 2019, the Observatory has gathered together a wealth of data to provide a snapshot of how the Midlands is faring and where the key opportunities lie.
The 2023 report details a challenging twelve months across the Midlands and the UK.
The report is split into two sections, based on the business plan published by the Midlands Engine earlier this year.
The first half explores how the region fared in terms of our key economic drivers: increasing productivity; innovating across sectors; building infrastructure for growth and increasing investment.
More in-depth stats are presented in a thematic deep-dive section covering the Midlands Engine’s five key themes: Green Growth; Advanced Manufacturing; Food & Agri-tech; Med-tech and Life sciences and New Market Opportunities.
InterAct is pleased to continue working with Midlands Engine as the Network moves into it’s final year of research. Following the sucessful development of the Future of Digital Manufacturing Ecosystems ‘Scenarios 2040’ report, InterAct will be hosting workshops focusing on the agri-food and medical technology sectors followed by in depth case studies of three midlands based manufacturing firms outlined in the report.
Discussing planned collaboration, InterAct Co-director, Professor Jan Godsell said: “At InterAct, we’re committed to working with businesses to help shape and co-develop our research to achieve the greatest benefits for regional and UK wide manufacturing.
By focusing our case study on the Midlands, we have a unique opportunity to support the thriving industrial base here and enable them to establish future systems of digital manufacturing – creating more resilient and prosperous supply chains which will enhance the productivity of the region and provide a blueprint for wider applicability to the rest of the country.”
InterAct researchers from the University of Sheffield based ‘Future of the Economy’ team led by Professor Vania Sena hosted the first of their Discovery Day events at the AMRC Factory 2050 on 16th November, 2023. Opened in April 2017, the venue is a fully reconfigurable assembly and component manufacturing facility for collaborative research, capable of rapidly switching production between different high-value components and one-off parts for prototyping and research and development.
This half-day workshop offered InterAct stakeholders from across the manufacturing and industrial digital technology sectors a chance to be introduced to part of the core mission of the Future of the Economy workstream.
The Discovery Day delved into the significance of advanced manufacturing zones, particularly in regional development, primarily focusing on South Yorkshire. The practical implications of these zones, the decision making behind them, and the strategy used was examined in detail by guest speaker Joseph Quinn of the South Yorkshire Mayoral Combined Authority (SYMCA). He shed light on the transformative potential of these zones in terms of job creation, economic growth, and innovation.
Joseph Quinn presents on the work of the SYMCA
Professor Sena explained to participants the initial findings of the team’s research and understanding of the multifaceted impacts of investment zones on the future of the UK economy. They then had the chance to pose questions understand the challenges and opportunities in advanced manufacturing, a theme intrinsically linked to the economic landscape and outlook.
Following this session, attendees were invited to take part in a tour of the exciting and innovative facilities within the AMRC Factory 2050. Putting into context the overall mission of InterAct to help facilitate the introduction of new industrial digital technology into manufacturing, visitors were able to engage with a variety of cutting edge technologies with input from the AMRC staff.
Attendees examine one of the industrial technologies on display at the Factory 2050
Following on from our successful Sandpit event at Loughborough University, InterAct has funded five projects examining a range of topics concerning the manufacturing sector.
Developing a strategy that will shape the rebranding of UK digital manufacturing
Principal Investigator:
Dr. Karl Warner – University of Glasgow
Co-investigators:
Dr. Nicola Bailey – King’s College London
Dr. Imtiaz Khan – Cardiff Metropolitan University
Dr. Anna Chatzimichali – University of Bath
Malek El-Qallali – University of Bath
Dr. Anastasia Kulichyova – Queens University Belfast
Project Outline:
This project aims to highlight the most probable future scenarios for rebranding manufacturing that can help stakeholders attract the next generation of young talent towards a career in UK digital manufacturing by 2040. This is rooted in the ambition of making the future of the sector a place that attracts, includes, and supports young talent from diverse backgrounds and mindsets.
Recent research conducted by Make UK – a UK manufacturers’ association – found that only 2% of the average UK manufacturing workforce is below 30 years old. These statistics are concerning considering current labour market inactivity rates and the shrinking UK population.
These statistics have triggered further research, including a large-scale InterAct Perceptions of Manufacturing survey that investigated UK public perceptions of the manufacturing industry and its place of work. Based on UK-wide survey of 2,000 people, a powerful message coming out of the results is that younger generations identify UK manufacturing as a less desirable brand, with many people being primarily uncertain about manufacturing employment prospects.
Using a variety of innovative methods to gather insights on potential rebranding opportunities from employers, educators, industry experts, policymakers and young people, this project intends to co-create the most probable future scenarios that can help stakeholders attract the next generation of young talent. This will enable the creation of a cross-generational map of peoples’ experiences of UK manufacturing – both past and present – that visualises potential opportunities for attracting the next generation of young talent towards a career in UK digital manufacturing.
Informing empathy-led change management: Creating a measurable readiness health plan for the adoption of digital technologies in manufacturing
Principal Investigator:
Dr. Mersha Aftab – Birmingham City University
Co-investigators:
Dr. Mey Goh – Loughborough University
Dr. Iryna Yevseyeva – De Montfort University
Project Outline:
The project aims to improve the success of technology adoption in manufacturing organisations using an empathy-led approach to create a measurable readiness health plan for change management.
Whilst the value of digital technologies is well accepted, the UK is not adopting these technologies as quickly as our competitors. The Made Smarter Innovation People-Led Digitalisation (PLD) Centre has identified this as a challenge. They note that digitalisation tools are abundantly available and advancing at pace, but adoption rates could be higher, and it is not always clear what values these tools bring to an individual worker.
When trying to infer the adoption of technology by a person, it is important to consider what values they attach to the use of that technology. The difficulty is that most values are intrinsic, tacit, and non-transferable.
The Empathy-Led Change Management team aims to develop an initial version of a digital toolkit for businesses. This toolkit will be able to map and demonstrate the readiness level of the workforce in a company in real time. It will also support management to introduce the right strategies of people-led change at the right point of readiness, so the adoption is bespoke and ‘made to measure’.
Manufacturing a better future – exploring inclusive digital manufacturing
Principal Investigator:
Dr. Marisa Smith – University of Strathclyde
Co-investigators:
Professor Nigel Caldwell – London Metropolitan University
Dr. Eun Sun Godwin – University of Wolverhampton
Dr. John Oyekan – University of York
Dr. Sebastian Pattinson – University of Cambridge
Project Outline:
This project is investigating how the use of digital tools can enable a more inclusive workforce in manufacturing. They will be focusing specifically on demonstrating how to engage disabled people to participate in digital design processes. The outcomes will include insight into removing barriers to entry for currently excluded groups to the manufacturing workforce.
The current focus in manufacturing policy and practice on equality and diversity has been limited to gender and ethnic diversity. Although according to Scope almost a quarter (23%) of the UK working age population are disabled, the industry has lacked a real interest in the inclusion of disabled people.
The employment gap between disabled and non-disabled people has also remained consistently high, at around 30% for the past 10 years, with a pay gap of almost 20% for disabled workers compared with non-disabled workers according to the Together Trust.
In order to counteract and overcome these challenges, the overall objectives of the project are:
To collaborate disabled people to understand how they can participate in digitalisation and manufacturing:
To gain a first-hand account of disabled people on manufacturing and working within the manufacturing ecosystem.
To understand technology developers’ expert view on technical constraints and adjustments with current digital technologies that need to be considered for accessibility of disabled people.
To explore how disabled people interact with AI interfaces and examine how the technology can be adapted to address any design challenges.
To build on the current InterAct 2040 scenarios by providing additional scenarios on inclusive manufacturing embracing disabled people through inclusive digital solutions.
To show small manufacturing non-adopters of digital tools the benefits and relative ease of adopting inclusive digital tools.
The project will provide greater understanding of how the digital divide, as well as the disability employment gap, can be narrowed through the inclusion of disabled people into the manufacturing ecosystem.
Community co-created distributed manufacturing platform (COCODISMAN)
Principal Investigator:
Dr. Elaine Conway – Loughborough University
Co-investigators:
Atanu Chaudhuri – Durham University
Dr. Usman Adeel – Teesside University
Jay Daniel – University of Derby
Project Outline:
The aim of this project is to develop a blueprint for a co-created, distributed, community-based manufacturing platform in the UK with a business model to support its financial viability and scalability.
In many UK communities, there is apathy towards manufacturing, a digital skills divide, unemployment challenges and low engagement with disadvantaged or hard to reach groups. Equally, local manufacturers need to adopt digital technologies to remain competitive but face severe skills shortages.
Recognising these issues, the team behind COCODISMAN will be carrying out a scoping exercise to discover what community needs exist for digital skilling and local manufacturing. Using this information, they will create a digital platform which matches the needs with deliverables as they currently exist in the community. The ultimate aim of this process is to provide the link between community needs for products and skills and local manufacturing facilities with excess capacity.
The project objectives are to:
Understand the challenges which local communities face in getting objects repaired and delivered at reasonable cost, their perceptions about manufacturing as a career choice and acquiring the necessary skills to gain employment in the manufacturing sector.
Understand the challenges faced by local manufacturers in upskilling their employees while embracing digital transformation and in attracting a future workforce to manufacturing.
Understand the challenges faced by local councils in creating meaningful learning and employment opportunities for young people to enter the manufacturing sector and in supporting the elderly population in accessing manufactured goods and services.
Assess the potential of a digital platform in changing the perception of the community towards manufacturing, improving skills, reducing the digital divide and improving youth engagement in manufacturing.
Support sustainable and localized production.
The COCODISMAN platform developed and rolled out at the end of the project will form the basis for greater collaboration by the researchers involved with partners such as local county councils, local manufacturers, and industry representative organisations.
The role of consumers in driving UK manufacturing’s digital transformation
Principal Investigator:
Professor Ana Isabel Canhoto – University of Sussex
Co-investigators:
Dr. Maren Schneider – Anglia Ruskin University
Dr. Ahmed Beltagui – Aston University
Ramin Behbehani – Brunel University London
Niraj Kumar – University of Essex
Project Outline:
The aim of this research is to identify the factors that lead consumers to adopt new Everything as a Service (XaaS) models of consumption, and drive the adoption of digitally enabled, distributed models of manufacturing.
XaaS is a business model for consumers to pay for access to a product’s benefits rather than own it outright. XaaS may take the form of acquiring a product whose performance is remotely monitored by the manufacturer. Parts are replaced or instructions issued to the consumer, as needed, through a maintenance contract, to extend the useful life of the product, a XaaS ‘stewardship-model’.
Alternatively, XaaS may take the form of acquisition of a service, with the manufacturer owing the machine and monitoring its maintenance needs, remotely, intervening when needed to ensure continued provision of the service, a XaaS ‘usership-model’ of consumption.
There are numerous benefits to XaaS including reducing manufacturers’ incentives to make products obsolete in order to generate additional sales, reducing electronic waste, increasing consumer retention, increasing consumers’ access to the latest technology, improving the energy efficiency of household appliances.
The project will attempt to achieve the following objectives:
Analyse viable XaaS models for washing machines.
Identify the factors influencing consumers’ acceptance of XaaS for washing machines.
Test the impact of those key factors in driving demand for washing machines under the stewardship vs. usership models.
Develop recommendations to support the development and implementation of XaaS in UK manufacturing.
If you’re interested in getting involved with any of these projects, you can contact the project team or email us at info@interact-hub.org.
